Powerplay won't matter to most people until FD integrates it with the BGS. And that won't work either until the BGS bugs are fixed. All politics are local and people care a lot about their chosen home systems which the introduction of player minor factions have been screwing up in some cases.
For me & PP , I focus on the systems that are useful to me and are on the priority fortification list of AD. Two of my favorites are run by player groups (Cubeo & Munshin) and it's fascinating to watch them evolve over time. Reddit PP is just a ugly tangle of bickering, intrigue and bad feeling with the possible exception of Antal (mainly because of Ben Ryder). And I cannot understand why FD made it so easy to 5th column or murder members our your own faction with very little consequence.
That being said , the Mobius PVE environment makes PP that much more sane & fun and teaming up with it's great members is an opportunity not to be missed I'm aiming for the level 3 pledge under AD because Azrael is quite near the ALD/AD border - lots of opportunity there for profit and some BGS tinkering.